ordering a $35,000 Model 3 is technically possible, most Model 3s cost more and CEO Elon Musk appears set on the automaker building something more affordable. An Autocar report Tuesday suggests that car will be a Model 3 hatchback. During an investor and analyst call, Musk said Tesla "will not succeed" in its mission if it doesn't continue to build more affordable electric cars , and that it "bugs" him Teslas aren't more affordable. The CEO added "it's reasonable to assume" the EV maker has something "compact" and more affordable in the pipeline. Musk gave no explicit mention of a Model 3 hatchback, but the report claims this new, cheaper model will take that shape to better compete in Europe, where small runabouts are a practical choice for many. Tesla's upcoming Gigafactory in Berlin may eventually build the rumored Model 3 hatchback. Construction of the plant is underway and set for completion in the middle of next year. Tesla did not immediately return a request for comment. A quick drive (literally) in Tesla's Model 3 Performance +23 More